Nissan OverviewWork here? Get a FREE Employer Account
Nissan Motor, one of Japan’s leading automakers, wants to get big by going small. Through its small-car initiative, the company primarily produces low-cost and fuel-efficient small cars with standard comfort, safety, style, and performance. Nissan’s models include Maxima and Sentra cars, and Altima and Infiniti upscale sedans, as well as pickups, SUVs, and sports cars. It is also one of the world’s largest manufacturers of forklifts. Renault holds a 44% stake in Nissan Motor, constituting the Renault-Nissan Alliance, which is largely focused on manufacturing all-electric vehicles. Nissan primarily manufactures in China, Japan, Mexico, Spain, the UK, and the US. About 80% of sales come from outside Japan.